Dwicitra Land’s Housing Concepts Tailored for Millennials

The developer is targeting the middle-class demographic, offering homes designed for immediate occupancy.

In Indonesia, there remains a significant gap between the number of constructed houses and the actual demand.

According to Bank Tabungan Negara, 5.8 million millennials currently cannot afford to purchase a house, with 79% of this housing shortage affecting those residing in urban areas.

In response to this challenge, housing developer Dwicitra Land is striving to provide compact and affordable housing solutions.

“We aim to offer housing with quality infrastructure, green surroundings, complete facilities, and high-quality homes suitable for comfortable living, coupled with accessible financing options,” stated Dwicitra Land Director Bryan Soedarsono in an exclusive interview with Real Estate Asia.

Fusion of concepts

Dwicitra Land is adeptly merging contemporary residential desires with the latest technological advancements, alongside green spaces and communal areas, to cater to the preferences of the millennial generation.

Specifically targeting the middle-class segment, the property developer focuses on end-user buyers seeking homes for immediate occupancy.

Dwicitra Land offers various house types, including single-story dwellings with an average size of 36 square meters on approximately 72 square meters of land, and two-story houses with an average size of 60 square meters on approximately 78 square meters of land.

“Our aim is to provide compact yet spacious homes, alleviating the financial burden of upfront home purchases. The ample land allows families to expand their homes in the future as they become more financially stable or their family grows,” explained Bryan.

He further noted that the pandemic prompted the need for more affordable yet comfortable living spaces. With the rise of remote work during the pandemic, there was an increased demand for homes that support both work and family life.

“The new post-pandemic housing not only offers quality homes at affordable prices but also provides an environment conducive to daily activities,” he added.

To meet these evolving needs, Dwicitra Land integrates smart home features into their projects and creates tranquil surroundings to enhance residents’ comfort and well-being.

Their housing developments feature serene environments, themed gardens, and lakes to promote a healthy lifestyle.

Simplified Financing Solutions

In light of the economic challenges brought about by the COVID-19 pandemic, Dwicitra Land is committed to providing financial ease and flexibility for its valued customers.

Collaborating closely with Bank Tabungan Negara, Dwicitra Land has introduced a special promotional program aimed at enhancing the purchasing experience for consumers, particularly during the project’s launch period.

Through this initiative, buyers can benefit from a House Installment Subsidy for two years, significantly reducing their monthly financial commitment. For instance, consumers can enjoy a subsidized monthly installment of just IDR1.7 million (US$110.23) for their chosen dwelling.

For those interested in the two-storey housing options within existing clusters in Bekasi, Dwicitra Land offers a similarly advantageous installment plan, with payments starting at IDR2.5 million (US$162.10) per month.

These installment subsidies are strategically designed to alleviate financial burdens and facilitate smoother transactions for homebuyers.

In addition to these installment subsidies, Dwicitra Land extends further support by offering subsidies for land and building rights acquisition tax (BPHTB) and sale and purchase deeds (AJB).

Partnering with esteemed financial institutions such as Bank OCBC, Bank Danamon, BRI, Mandiri, and BSI, Dwicitra Land ensures that a comprehensive range of financing options is available to meet the diverse needs of its clientele.

“The economic challenges stemming from the COVID-19 pandemic may pose obstacles for many, especially the millennial generation. In response, we have collaborated with banks to introduce mortgage programs that streamline the homebuying process,” explained Bryan, Director at Dwicitra Land.

As an illustration, consider Grand Tenjo Residence, an expansive cluster housing development spanning 40 hectares in the scenic locale of Bogor, West Java. With prices ranging from IDR350 million to IDR650 million (US$22,750 to US$42,250), prospective homeowners at Grand Tenjo can enjoy the convenience of various subsidies tailored to enhance affordability and accessibility.

“Our down payment subsidy eliminates the need for consumers to make an initial down payment. With just the Booking Fee, buyers can secure their dream home at Grand Tenjo,” Bryan elaborated.

Empowering Homeownership Dreams

With simplified financing solutions and strategic partnerships, Dwicitra Land empowers individuals and families to embark on their homeownership journey with confidence and ease.

Discover the unparalleled convenience and affordability offered by Dwicitra Land’s innovative financing options and secure your dream home today at Grand Tenjo Residence.

Introducing Our Featured Project

In response to the economic challenges brought about by the pandemic, Dwicitra Land has implemented measures to provide financial flexibility for its customers.

Collaborating with Bank Tabungan Negara, the housing developer has introduced a promotional program aimed at consumers purchasing during the launch period.

This program offers a House Installment Subsidy for 2 years, significantly reducing the monthly payment burden for consumers. For instance, consumers can benefit from paying as low as IDR1.7 million (US$110.23) per month for house installments.

Additionally, for two-storey houses in their existing housing cluster in Bekasi, consumers can enjoy monthly installments as low as IDR2.5 million (US$162.10).

These installment subsidies are designed to ease financial strains for consumers during these challenging times.

Furthermore, Dwicitra Land provides subsidies for land and building rights acquisition tax (BPHTB) and sales and purchase deed (AJB), further reducing the financial burden on homebuyers.

In addition to Bank Tabungan Negara, Dwicitra Land collaborates with other financial institutions such as Bank OCBC, Bank Danamon, BRI, Mandiri, and BSI to offer a range of financing options.

“The economic downturn following the COVID-19 pandemic can pose challenges for many, especially the millennial generation. Therefore, we have partnered with banks to offer mortgage programs that provide ease and convenience,” explained Bryan.

An example of their project is Grand Tenjo Residence, a cluster system housing situated in a 40-hectare area with a resort living concept in Bogor, West Java.

With prices ranging from IDR350 million–IDR650 million (US$22,750–US$42,250), Grand Tenjo’s occupants benefit from various subsidies, including a down payment subsidy from the developer, eliminating the need for consumers to make any down payment upfront.

Simply paying the Booking Fee is sufficient to secure a house at Grand Tenjo, making homeownership more accessible and affordable for all.

Greg Swanson
Greg Swanson
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